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Shamus Browns Top 5 Sales Presentation Tips
When its time to give your next sales presentation, here are my favorite tips for delivering powerful, charismatic, and engaging sales presentations. #1 - PLANT YOUR FEET SQUARELY ON THE FLOORHow you hold your physical body during your sales pitch communicates a tremendous amount of information about you to your audience. Studies have shown a person will unconsciously interpret approximately 55% of the meaning of your message from physiological cues in your body position, stance, and facial expressions. Deliver your presentation from a position of confidence. Stand with your feet squarely between your shoulders. Distribute your weight evenly between your legs, and plant your feet firmly on the ground. Keep your arms relaxed at your sides, until your are ready to make a gesture. Shifting your weight from one leg to another communicates to the audience a lack of confidence. This comes across unconsciously in that if you were to ask someone, a typical response might be "he didn't seem like believed in his company" or "I not sure that I can trust her". Try both the balanced and the unbalanced speaking postures right now, and see which one makes you feel more confident and ready for your next sales presentation. #2 - GET PUMPED UPIt is your job to lead the audience. The reason they are there to get something from you. So you must lead them where you want them to go. If you want people to get excited about your product or to feel a sense of trust towards you and your company, you must first create this emotion within yourself. How do you do this? Simple. Do whatever it takes to get yourself excited. Jump up and down. Clap your hands. Play your favorite music loud. High five your sales partner. You can do this where you won't be seen by the prospect (in your car, in the customer's stairwell, bathroom or outside the building). What do you think a rock star or an actor does to warm-up before going on stage? The idea is to begin your presentation in an absolutely great state. Do this right and the audience will follow your where you want them to go. Special tip: Use this technique before making important phone calls so that you are "on" when you make the call. #3 - WARM-UP THE AUDIENCEAnother thing big rock stars do before coming out on stage is they have warm-up acts. The job of a warm-up act is to get the audience in a mood will be receptive of the main act's energy. You can accomplish this same effect by simply playing music before you start your presentation. Many laptops have CD players these days, or you can use a boom-box. The type of music you play will depend on your audience, and the emotional state that you want to warm your audience up to. Just think about how this will set you apart from your competition's stale PowerPoint slide show. #4 - BEGIN WITH AUDIENCE PARTICIPATIONThe more rapport you have with an individual or a group, the more receptive they will be to your message. One way to build rapport with your audience is by asking questions of your audience during your first few minutes on stage. Ask a question or two that most people can easily answer (but don't put anyone on the spot too much). Questions such as "How far did you come to get here?" and "How long have you been working in this field?" easily get conversation going and begin creating a relationship between you and your audience. #5 - SUSTAIN EYE CONTACT WITH INDIVIDUALSYou probably know you should do this. Now here's why and how. The more frequently you change the location of your focus, the more new information your brain is taking in. Your eyes are the visual sensory input system for your brain. Change focus fast enough and frequently enough, and you overload your brain to the point where you forget where you are at in the presentation. Aaaaggh! Maintain your concentration on what you want to say next by fixing your visual focus for short periods of time. Do this by completing a thought or a sentence (whichever you find easier) while sustaining eye contact with one person. Move eye contact to a new person with each new thought or sentence. © 1999-2004 Shamus Brown, All Rights Reserved. Shamus Brown is a Professional Sales Coach and former high-tech sales pro who began his career selling for IBM. Shamus has written more than 50 articles on selling and is the creator of the popular Persuasive Selling Skills CD Audio Program. You can read more of Shamus Brown's sales tips at Sales-Tips.industrialEGO.com/">http://Sales-Tips.industrialEGO.com/ and you can learn more about his persuasive sales skills training at www.Persuasive-Sales-Skills.com/">http://www.Persuasive-Sales-Skills.com/
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Shamus Browns Top 5 Sales Presentation Tips When its time to give your next sales presentation, here are my favorite tips for delivering powerful, charismatic, and engaging sales presentations. #1 - PLANT YOUR FEET SQUARELY ON THE FLOOR How you hold your physical body during your sales pitch communicates a tremendous amount of information about you to your audience. Practice Makes Perfect - 7 Tips for Making the Most of Your Presentation Practice Believe it or not, preparation is a better determinant of presentation success than knowledge, experience, or even talent. The best presenter is almost always the presenter who is the most prepared. How Storytelling Can Grow Your Business People love stories. We love to hear about other people, and stories help us to learn, remember and put to use new concepts. How to Attract New Business Like George W. Bush Wins Elections THE LITTLE-KNOWN SPEECHWRITING SECRETS THAT WON GEORGE W. BUSH THE US ELECTIONHe's been accused of "mangling the language, destroying its meaning by avoiding the use of verbs, twisting nouns into verbs, and endlessly repeating phrases until they become zombified" (Source:'Bush and Blair accused of mangling English' by Kate Kelland, Reuters. The Crucial Components of a Lesson Plan MAKING INFORMATIVE LESSON PLANS: --The performance objectives should answer this very basic question - what should the trainees be able to do at the end of the training period that they were was not able to do at the beginning of it? --For evaluation procedures, how will the trainee's accomplishment of performance objectives be demonstrated or measured (written test, skill test, skill demonstration)? Evaluation procedures should provide documentation of the achievement of all performance objectives. --For equipment and supplies needed, what is available? What must be used? What cannot be used? What unusual items will be needed? Any special student materials? Instructor materials? Handouts? Lesson plan for the students? Manuals? Visual Aids? Props? --When entering space requirements calculate room size, number of rooms, seating requirements, seating arrangement, writing surface needs, and any special training environment needs. The Missing Link in Presentation Skills Training Imagine you are the most amazing figure skater who ever lived. When rehearsing in a peaceful, empty rink, you demonstrate the ultimate in athleticism and artistry. Tips to Energize Your Presentations "There can be no knowledge without emotion. We may be aware of a truth, yet until we have felt its force, it is not ours. Create A Better Impresion With Your Emails How do you come across in your emails?As I receive more and more requests for assistance by email, I also get more and more poorly worded or badly formatted emails.When you ask someone for help, or approach them for the first time, you will get a much better response if you word your initial contact carefully. Plasma Screen Hire - What Do You Need to Know for Presentations How many people will need to see the screen? A 42" plasma screen is the most common size and will usually be sufficient for a smaller meeting - up to 20 people. Several other sizes, bigger and smaller, are available, including 32, 37, 40, 50, 61 inches and now up to 81". The Right Speaker Makes a BIG DIFFERENCE MORE and more corporations in Malaysia have awoken to the necessity of training and developing their people these days. Hence, many local speakers have emerged in recent years just as many foreign ones have already been flocking to Malaysia as far back as two decades ago. A Discussion about Facilitation Skills Interview with Julia Apple-Smith, Manager of Employee Development at Sauer-Danfoss Ames, Iowa about Facilitation Skills:Q: Would you tell me a little bit about the culture at Sauer-Danfoss?Julia: About nine years ago, Dave Pfeifle, President and CEO had a vision for us to change our culture. We, at one time, were part of the Sundstrand Corporation, and as such, over time, had evolved into a company that was fairly autocratic and not very customer focused. Move Key Audiences to Actions You Want How?Try a blueprint like this: people act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving-to-desired-action the very people whose behaviors affect the organization the most, the public relations mission is accomplished. Be Bold, Branded, and Bespoke - Your Customers Want You to Choose I had been working on a logo idea for several weeks before I finally realized that it would take from several months to never before I came up with something that would work for me. Scanning the Internet for sites that resembled Logos 'R Us, I found one that had a portfolio that I liked. Presentation Skill Mistakes Last week my husband and I attended an awesome 4 day work conference! I decided to sit in on both days of business presentations hoping there would be a nugget or two I could share with you.Presenting to an audience of 100 to 300 top producers were executives of a large company. How to Begin a Lesson Plan DEVELOPING LESSON PLANS: In developing lesson plan formats, two things are paramount: extraordinarily careful documentation and room left for possible changes. Sloppy accounting of the direction your class will be going is worse than none. Top Ten Tips For Better Business Presentations To Asian Audiences Audiences around the world are all different. Cultural, social and religious differences impact on how people learn, take in information and interact with presenters. Special Delivery! Tips for Improving Your Humor Delivering humorous speeches involves a lot more than simply having good material. Take some time to incorporate these tips into your presentations and watch the fun and laughter factors rise. Ten Tips on Using Flip Charts and Whiteboards Flip charts are so common that we all think we can use them. But how often have you sat in presentations wondering what all the scribble was really about? Like many people you have probably seen flip charts that make no sense, that you can't read from the back of the room and that look like a spider has crawled over them. Let Me Tell You a Little Story Once upon a time there was a businessperson who had the task of convincing an audience of the need for the business to plan better for the future. Instead of starting out with a spreadsheet and a long list of numbers he started with a story we all know, "The Three Little Pigs. Lecturing from the Lectern Most people love to hide behind the lectern..
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