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If You Want Business - Throw a Seminar!
Why is throwing a seminar good for business? If you want to clean your house, you should throw a garage sale, and if you want to increase business, throw a seminar. A seminar is a way for you to contact many people all at once. It will pull in an audience that is interested in what you have to say. When you put on a seminar you generally go to mailing lists and contacts through organizations, plus past and present customers. The seminar will draw interest from the subject matter you are presenting. If you have a difficult time getting attendees, then perhaps a look at the topic is essential. No one will attend a seminar that does not have some impact on their business. The mailing lists you choose to promote the seminar is also important. I recently put on a seminar called "The Seven Deadly Sins of Selling". I was new to the area and was not sure what kind of draw I would get. I had 5 weeks to get an audience. The first thing I did was to make sure I provided food in the way of a continental breakfast. Next I sent the invitation to the members of two Chambers of Commerce, my Rotary Club and other Rotarians with whom I was acquainted. I also asked people I knew if they had suggestions for inviting people they knew; in total I invited 400 people and got 117 reservations. The attendance at the event was 87. I was very pleased. Through the seminar, I was able to launch my consulting business in the area of "Sales Process Consulting". The leads I obtained through feedback forms were all qualified leads and when I called, they were all receptive to setting up a meeting with me. Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite, She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in June 2005. For more information visit BlueprintBooks.com">http://BlueprintBooks.com
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Secrets of Successful Presentations Does the thought of speaking in front of others send you running in the opposite direction? You??re not alone. Many people avoid public speaking at all costs ?" and there is a cost. Be Bold, Branded, and Bespoke - Your Customers Want You to Choose I had been working on a logo idea for several weeks before I finally realized that it would take from several months to never before I came up with something that would work for me. Scanning the Internet for sites that resembled Logos 'R Us, I found one that had a portfolio that I liked. Winning The Big Pitch - The 7 Deadly Sins Of Business Presentations And How To Avoid Them! 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It is true that many data visualization tools are flashy and consequently overwhelming and counterproductive, but the market has produced data visualization capable of simplicity and speed-thus "flash" does not stand for flashy; it stands for information in a flash. The Crucial Components of a Lesson Plan MAKING INFORMATIVE LESSON PLANS: --The performance objectives should answer this very basic question - what should the trainees be able to do at the end of the training period that they were was not able to do at the beginning of it? --For evaluation procedures, how will the trainee's accomplishment of performance objectives be demonstrated or measured (written test, skill test, skill demonstration)? Evaluation procedures should provide documentation of the achievement of all performance objectives. --For equipment and supplies needed, what is available? What must be used? What cannot be used? What unusual items will be needed? Any special student materials? Instructor materials? Handouts? Lesson plan for the students? Manuals? Visual Aids? Props? --When entering space requirements calculate room size, number of rooms, seating requirements, seating arrangement, writing surface needs, and any special training environment needs. Too Many Choices - Dont Confuse Your Customers Conventional wisdom is that the more choices customers have, the more likely they will buy. That may be true when customers have very specific wants or needs, and they know what those wants or needs are. Tough Talk: Bad News Delivered the Right Way Communicating Bad News The Right WayIt's the rare executive who actually enjoys speaking before groups of people, even under the best of circumstances. Public speaking routinely ranks highest on people's list of fears. Building a Trade Show Display If you are taking your newest products to a trade show then you will need to come up with some ideas on how to build a trade show display in order to adequately market your products. You might seem at a loss and cannot think of anything, however building a trade show display is not so difficult if you sit down and think about it. The Right Speaker Makes a BIG DIFFERENCE MORE and more corporations in Malaysia have awoken to the necessity of training and developing their people these days. Hence, many local speakers have emerged in recent years just as many foreign ones have already been flocking to Malaysia as far back as two decades ago. Dump that Overhead Projector! What is it about overhead projectors that causes us to become lousy communicators? Why do our speeches or presentations lose much of their steam when we use overheads?Well, for starters, we often give more attention to the overheads than the audience. It can't be helped. Seven Tips for Coping with Pre-Stage Jitters Whether you need to address large groups or small, familiar faces or new, you may feel that the stress of speaking is always with you. If so, these seven tips will help you work through tension and communicate with confidence. Ten Tips on Using Flip Charts and Whiteboards Flip charts are so common that we all think we can use them. But how often have you sat in presentations wondering what all the scribble was really about? Like many people you have probably seen flip charts that make no sense, that you can't read from the back of the room and that look like a spider has crawled over them. Being Real From the Platform "Let it be known, no person, thing, or situation can validate you. You validate yourself by realizing who you are. Develop The Winners Edge Through Conversational Hypnosis Communication is vital for survival in an age of information that is undergoing a "shock-wave" of changes. Nationally and globally, we remain in a crisis in traditional literacy. Creating a Powerful Sales Presentation The quality of your sales presentation will often determine whether a prospect buys from you or one of your competitors. However, experience has taught me that most presentations lack pizzazz and are seldom compelling enough to motivate the other person to make a buying decision. Steps to a Successful Audience/Trainer Relationship A major cause of trainers being unreceptive to their audience is stage fright. Being so self-involved the trainer has very little energy to devote to making personal contact. How to Prevent Presentation and Speaking Disasters I just got back from my whirlwind speaking engagements and it occurred to me that you might be interested in these recent experiences (especially since speaking in the number one way to increase to raise your visibility and credibility in the industry). In a matter of two weeks, I spoke at two different conferences. Lecturing from the Lectern Most people love to hide behind the lectern.. Tips to Energize Your Presentations "There can be no knowledge without emotion. We may be aware of a truth, yet until we have felt its force, it is not ours.
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